Bell Racing USA 2017-2018 Helmet Guide

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Like previous guides before it, the 2017-18 Bell Helmet Guide presents the entire line of Bell Racing’s high-performance helmets, highlighting their reputation for innovation and decades-long legacy for keeping drivers safe. To stay consistent with the 2016 Bell Helmet Guide while keeping things … Continue reading

Prairielands Council, Boy Scouts of America 2015 Distinguished Citizen Award

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In 2015, McKenzie Wagner donated our time to the Prairielands Council, Boy Scouts of America in developing and creating materials for their 1st Annual Distinguished Citizen Award program honoring a member of the community who has made a tremendous impact … Continue reading

Bell Helmets USA 2016 Helmet Guide

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The 2016 Bell Racing Helmet Guide presents the entire line of Bell Racing’s high-performance helmets, highlighting their reputation for innovation and decades-long legacy for keeping drivers safe. The 2016 guide features drivers from several racing series, including three-time Formula One … Continue reading

Bell Racing USA Helmet Packaging

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When purchasing a Bell Helmet for auto racing, drivers instantly become part of a rich and storied tradition of innovation and winning. Employing imagery and verbiage designed to validate the purchase of such an iconic piece of racing gear, we … Continue reading

Amish Country of Illinois Branding

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The communities of Arthur, Arcola, Tuscola and Sullivan are an unexpected combination of rural heritage and contemporary amenities. Collectively, they realized visitors were actively looking for more genuine experiences and that what they have to offer is appealing in both … Continue reading

Research Press Book Covers

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A collection of book cover designs for Research Press Publishers. Research Press is an independent, family-owned business specializing in effective intervention programs for mental health professionals, social workers, special educators, psychologists and school counselors. It was a conscience decision to … Continue reading

Porter Athletic Facilities Catalog

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Porter Athletic is known for their quality sports equipment, in fact they’ve been outfitting gyms across the globe for more than 100 years. New products and product improvements have spurred new ways of thinking and they invited us to help … Continue reading

Bell Racing USA 2013 Helmet Guide

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Bell Racing’s commitment to safety and innovation have made their products a fixture among champions for the better part of 6 decades. We’re showcasing some of that history in their 2013 Product Catalog. Not only with a new Vintage line … Continue reading

PRN 40th Anniversary History Book

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In honor of their 40 years of service, Prairie Rivers asked us to document their good deeds in a keepsake book for their members and posterity. There was quite a bit of hand-work that went into the final production, including … Continue reading

CIA 2012 Customer Appreciation & Workshop

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The 8″ x 8″ self-mailer/brochure is an "iron cross" which unfolds to reveal images and copy designed to illustrate that farming is more than a profession – it’s a way of life. We created "Live. Work. Grow." in order to better … Continue reading

UIAA New Model Membership Brochures

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The University of Illinois Alumni Association (UIAA) chose McKenzie Wagner as the agency to launch its new all-inclusive membership model with alumni, students and friends from the three University of Illinois campuses—Illinois, UIC and UIS. Goals for the new automatic-membership … Continue reading

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Worden Martin Commercial Fleet Materials

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Fleet buyers are unique. They’re not just purchasing vehicles, they are buying tools to get their jobs done. They demand more from their dealership, including  ”high touch” interactions, service and leave behinds. We branded this 7 franchise dealer’s Commercial Fleet … Continue reading

SCVB Facilities Guides

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Targeting Meeting Planners and Event Organizers, the Springfield Convention & Visitors Bureau Facilities Guides detail everything Springfield has to offer, from sights and attractions to facilities and hotels. In addition to the 86 page general guide, we created 4 vertical … Continue reading

Bell Racing USA 2012 Helmet Guide

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^ Gloss & Matte Varnish Detail ^ 36″ x 24″ Poster

PRN Overview Brochure

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Prairie Rivers Network is always looking for members and donors. They requested something smaller cheaper than their corporate brochure to be distributed by staff, board members and volunteers at the many events they attend annually. We created this double-parallel number … Continue reading

CDI 2011 NAB Brochure

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Cobalt Digital competes in an industry with some pretty heavy hitters, all of whom converge at the annual National Association of Broadcasters trade show. Traditionally at NAB, Cobalt was forced to hand out their heavy expensive catalog to anyone who … Continue reading

UIECE General Brochure

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Corporate research and recruiting is an ever increasingly important part of higher education. We created this 24-page general brochure for the Department of Electronic and Computer Engineering to tout their research, education and facilities to students, faculty and industry.

PRN Guide Book Series

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We created these “Guide Books” to better describe Prairie Rivers Network’s involvement with Stormwater Management and Illinois River Anti-Degradation issues in Illinois. What started out as generic, boring white papers hundreds of pages in length magically turned into something interesting … Continue reading

YUSA 2010 GA Registration Brochure

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In 2010, over 5500 YMCA leaders from all over the world gathered to share, be inspired and learn how to make their local organizations better. We were hired by the YMCA of the USA for the second assembly in a … Continue reading

YUSA Pre-Show Mailer

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In 2010, over 5500 YMCA leaders from all over the world gathered to share, be inspired and learn how to make their local organizations better. We were hired by the YMCA of the USA for the second assembly in a … Continue reading

UIECE Student Recruitment Brochure

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Student recruiting is a big deal, even if you are one of the top 5 engineering schools in the country. We created this brochure and a companion micro-site for ECE to attract the top 1% of high school juniors to … Continue reading

SLOC One World Brochure

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We were the agency of record for the environmental division of the 2002 Winter Olympic Games. Hired by the Salt Lake Organizing Committee and the IOC, we created everything from broadcast PSAs and awareness campaigns, to permanent event signage, conference materials … Continue reading

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