Central Illinois Ag

Brand Update


Filed Under
  • Branding

Scope of Project
  • Graphic Design
  • Brand Update

Central Illinois Ag, with 4 locations throughout Central Illinois, has served the agricultural community since 1898. They offer customers the entire lineup of CASE IH machinery, state-of-the-art AFS Precision Farming tools, and 19 complimentary product lines. Maintaining the equity they had in their logo, MW updated their brand with a more modern icon, bolder type, and a color palette that aligned more closely to their product offerings.

Central Illinois Ag - Brand Update
Central Illinois Ag - Brand Update
Central Illinois Ag - Brand Update
Central Illinois Ag - Brand Update
Central Illinois Ag - Brand Update