YMCA of the USA
General Assembly 2019
Filed Under
-
Branding, Advertising & Marketing, Print
Scope of Project
- Advertising & Marketing
- Graphic Design
- Print Collateral
- Apparel
Every three years the YMCA of the USA, parent organization in charge of all YMCAs across the United States, holds a conference for over 3,500 of its staff, members and volunteers. As we did in 2006, 2010, and 2016, we created a Visual Strategy Campaign for the 2019 conference, providing the YUSA with creative direction, design assets and implementation strategies as well as execution of promotional and event materials.
![YMCA of the USA - 2019 General Assembly YMCA of the USA - 2019 General Assembly](https://www.mckenziewagner.com/wp-content/uploads/2020/05/YUSA_2019GA_2.png)
![YMCA of the USA - 2019 General Assembly YMCA of the USA - 2019 General Assembly](https://www.mckenziewagner.com/wp-content/uploads/2020/12/YUSA_2019GA_1.jpg)
![YMCA of the USA - 2019 General Assembly YMCA of the USA - 2019 General Assembly](https://www.mckenziewagner.com/wp-content/uploads/2020/05/YUSA_2019GA_3.png)
![YMCA of the USA - 2019 General Assembly YMCA of the USA - 2019 General Assembly](https://www.mckenziewagner.com/wp-content/uploads/2020/12/YUSA_2019GA_4.jpg)
![YMCA of the USA - 2019 General Assembly YMCA of the USA - 2019 General Assembly](https://www.mckenziewagner.com/wp-content/uploads/2020/12/YUSA_2019GA_5.jpg)
![YMCA of the USA - 2019 General Assembly YMCA of the USA - 2019 General Assembly](https://www.mckenziewagner.com/wp-content/uploads/2020/12/YUSA_2019GA_6.jpg)
![YMCA of the USA - 2019 General Assembly YMCA of the USA - 2019 General Assembly](https://www.mckenziewagner.com/wp-content/uploads/2020/05/YUSA_2019GA_7.png)
![YMCA of the USA - 2019 General Assembly YMCA of the USA - 2019 General Assembly](https://www.mckenziewagner.com/wp-content/uploads/2020/12/YUSA_2019GA_8.jpg)
![YMCA of the USA - 2019 General Assembly YMCA of the USA - 2019 General Assembly](https://www.mckenziewagner.com/wp-content/uploads/2020/12/YUSA_2019GA_10.jpg)
![YMCA of the USA - 2019 General Assembly YMCA of the USA - 2019 General Assembly](https://www.mckenziewagner.com/wp-content/uploads/2020/12/YUSA_2019GA_12.jpg)
![YMCA of the USA - 2019 General Assembly YMCA of the USA - 2019 General Assembly](https://www.mckenziewagner.com/wp-content/uploads/2020/12/YUSA_2019GA_11.jpg)
![YMCA of the USA - 2019 General Assembly YMCA of the USA - 2019 General Assembly](https://www.mckenziewagner.com/wp-content/uploads/2020/12/YUSA_2019GA_13.jpg)
![YMCA of the USA - 2019 General Assembly YMCA of the USA - 2019 General Assembly](https://www.mckenziewagner.com/wp-content/uploads/2020/12/YUSA_2019GA_9.png)
![YMCA of the USA - 2019 General Assembly YMCA of the USA - 2019 General Assembly](https://www.mckenziewagner.com/wp-content/uploads/2020/05/YUSA_2019-GA_Shirt_4Web.png)
YMCA of the USA
General Assembly 2019
—YMCA of the USA
General Assembly 2019
Filed Under
-
Branding, Advertising & Marketing, Print
Scope of Project
- Advertising & Marketing
- Graphic Design
- Print Collateral
- Apparel
Every three years the YMCA of the USA, parent organization in charge of all YMCAs across the United States, holds a conference for over 3,500 of its staff, members and volunteers. As we did in 2006, 2010, and 2016, we created a Visual Strategy Campaign for the 2019 conference, providing the YUSA with creative direction, design assets and implementation strategies as well as execution of promotional and event materials.
![YMCA of the USA - 2019 General Assembly YMCA of the USA - 2019 General Assembly](https://www.mckenziewagner.com/wp-content/uploads/2020/05/YUSA_2019GA_2.png)
![YMCA of the USA - 2019 General Assembly YMCA of the USA - 2019 General Assembly](https://www.mckenziewagner.com/wp-content/uploads/2020/12/YUSA_2019GA_1.jpg)
![YMCA of the USA - 2019 General Assembly YMCA of the USA - 2019 General Assembly](https://www.mckenziewagner.com/wp-content/uploads/2020/05/YUSA_2019GA_3.png)
![YMCA of the USA - 2019 General Assembly YMCA of the USA - 2019 General Assembly](https://www.mckenziewagner.com/wp-content/uploads/2020/12/YUSA_2019GA_4.jpg)
![YMCA of the USA - 2019 General Assembly YMCA of the USA - 2019 General Assembly](https://www.mckenziewagner.com/wp-content/uploads/2020/12/YUSA_2019GA_5.jpg)
![YMCA of the USA - 2019 General Assembly YMCA of the USA - 2019 General Assembly](https://www.mckenziewagner.com/wp-content/uploads/2020/12/YUSA_2019GA_6.jpg)
![YMCA of the USA - 2019 General Assembly YMCA of the USA - 2019 General Assembly](https://www.mckenziewagner.com/wp-content/uploads/2020/05/YUSA_2019GA_7.png)
![YMCA of the USA - 2019 General Assembly YMCA of the USA - 2019 General Assembly](https://www.mckenziewagner.com/wp-content/uploads/2020/12/YUSA_2019GA_8.jpg)
![YMCA of the USA - 2019 General Assembly YMCA of the USA - 2019 General Assembly](https://www.mckenziewagner.com/wp-content/uploads/2020/12/YUSA_2019GA_10.jpg)
![YMCA of the USA - 2019 General Assembly YMCA of the USA - 2019 General Assembly](https://www.mckenziewagner.com/wp-content/uploads/2020/12/YUSA_2019GA_12.jpg)
![YMCA of the USA - 2019 General Assembly YMCA of the USA - 2019 General Assembly](https://www.mckenziewagner.com/wp-content/uploads/2020/12/YUSA_2019GA_11.jpg)
![YMCA of the USA - 2019 General Assembly YMCA of the USA - 2019 General Assembly](https://www.mckenziewagner.com/wp-content/uploads/2020/12/YUSA_2019GA_13.jpg)
![YMCA of the USA - 2019 General Assembly YMCA of the USA - 2019 General Assembly](https://www.mckenziewagner.com/wp-content/uploads/2020/12/YUSA_2019GA_9.png)
![YMCA of the USA - 2019 General Assembly YMCA of the USA - 2019 General Assembly](https://www.mckenziewagner.com/wp-content/uploads/2020/05/YUSA_2019-GA_Shirt_4Web.png)