Bell Racing USA 2016 Ad Campaign

The Bell Racing ad campaign for 2016 was a natural extension of the Helmet Guide concept and execution, featuring helmets and well-known drivers from a variety of racing series. The ads were placed in various racing trade publications in print … Continue reading


Bell Racing USA 60th Anniversary

Since 1954 Bell has led the racing industry in innovative design and a progressive approach to safety. We designed this 60th Anniversary logo to honor and celebrate their success, in addition we created a few specific ads for the occasion. … Continue reading